I haven't really heard anything about alexa with seo. In most of the posts that I have read keyword research, quality content, and good quality backlinks matter. Social media plays a part too.
never ever , alexa is totally different and its have no impact on google ranking also i never mind about alexa ranking it could be fake also because many websites using unreal traffic to get high alexa rank . always focus on your search engine position because traffic from search engines are always real
Yes. Alexa ranking is not the best way to determine the sites real rank as its totally dependent on traffic which could be even generated using bot traffic. Google dont use Alexa ranking. You will find many blogs with high alexa rank having 0 pagerank.