Well, social media marketing is a powerful and effective way in the online market.
1. Engaging with customers on social media platforms - facebook, instagram, linkedin and so on
2. Each of this platform has got it's own benefits and way to increase your online marketing.
3. Based on the website or type of business, one can select one or more such platforms to and meet the objective.
4. Not to forget the most important thing - Content, Creativity and relevance play an important role in social media marketing which obviously will impact your internet marketing activities and goal.