Firstly, you need on website.
Secondly, you need both self advertising and affiliate marketing, just to make sure you don't miss out on any. The second one is cheaper, but it also depends on your purposes. Self advertising can be done through email marketing as well, and that's even more cost efficient.
If you need any help, contact me on<Removed self promotion>
Best of luck!
Last edited by Jim Gillum; 10-01-2013 at 08:09 PM..