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Marketing Psychology What is consumer behaviour? For secret psychological tips and tricks to get your buyers to take action and buy your products.

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Unread 09-13-2011, 11:00 PM   #1
dave
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Default The Underlying Psychology of Related Keywords

To understand your target audience inside out on a Psychological level, get inside it and understand what is going on inside the prospects mind by using the Google Keyword Tool.

Usually, Its more of an SEO tool for me but you can see it as a psychological tool to understand your niche - what kind of terminology are they using? What are their related interests - just for a moment not really looking at the numbers just observe the keywords and see what they are looking for.

People put exactly what they are thinking, the longer the keyphrase the better.

I know its probably obvious, but its important - go take a look:

https://adwords.google.com/select/KeywordToolExternal

I learned that a lot of related queries of "marketing forums" are make money type keywords, so I put "make money online" as the second part of the keyword.

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Unread 09-27-2011, 12:51 AM   #2
chazzkorvex
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I like this - I do the same sort of thing with my blogs.

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Unread 09-27-2011, 10:49 AM   #3
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You may want to read more about the topic which is Latent Semantic Indexing... very interesting and rewarding for SEO.
Also, when using Google Adwords Keyword Tool, make sure that you tick [exact match] to research volumes. The default broad match gives you an exaturated view of the size of your market.

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Unread 11-17-2011, 09:14 AM   #4
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I must say that there is actually talent that is required to decide what keywords to be used by doing SEO.
The Underlying Psychology of Related Keywords:- is something that you need to understand which ones would get you more traffic.

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