05-22-2012, 01:58 PM
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#17
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Member
Join Date: Nov 2011 |
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Posts: 83 |
Reputation: 10 |
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Quote:
Originally Posted by Sabrina Gage
Actually we never use any software to build our email list. There are kinds of existing resources you already have and can utilize to build your email list. These resources include:
Visitors to Your Site
Customers Who Purchase Goods or Services
Your Social Media Outlets
Websites That Have Similar User Demographics
Offline Locations
Purchasable or Rented Lists, etc.
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Never use a purchased list to build your email marketing list. People don't opt-in to have their names and emails sold over and over again and since most ESPs will either reject such a list out of hand, or force you to confirm every email on it, the likely ROI will be poor and you might even find yourself dropped by your ESP due to complaints.
Brokers will dispute this, but I've yet to meet any major email marketing service provider who would suggest this is the way to go.
Regards,
jim
Last edited by JimD; 05-22-2012 at 02:23 PM..
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