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Unread 11-28-2011, 05:27 AM   #1
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Thumbs up Bulk Email Marketing Tips

Are you getting the best results from your<Link removed>campaign?

Are your emails get stuck on spam filters? Read this article and find out how you can improve your email marketing strategy using simple yet effective bulk email marketing techniques.

Bulk Email Marketing is a marketing strategy where a marketer or business owner usually sends email marketing messages or newsletters to a huge list of subscribers. It is also referred to as<Link removed>” This type of marketing strategy can help promote your products and services. However, it can also blacklist your business as spam by your prospects and subscribers. Most especially if you don’t practice the important principles of email marketing.

To prevent your mass email marketing campaign from being regarded as spam, you have to make sure that you follow the necessary email marketing guidelines.

Here are some email marketing tips to make your mass email marketing successful:

Email Marketing Tip #1: The Subject Line. This is the first thing that subscribers will see as soon as they check their inbox. That is why your email copy writing subject line must be powerful enough to make them feel compelled to open it. You may also include the company name in the subject line. This will allow subscribers to recognize that the email message is from a trusted source.

Email Marketing Tip #2:
The Design. If you want to attract more prospects and customers, then you must go beyond sending email messages with plain text. Your email content must have a colorful and attractive design that will entice people to open, read and check out your product. To make your branding more effective, you must include your business logo together with images of the product. This is more attractive than just plain text.

Email Marketing Tip #3: The Spam Filters. This is another element that every business owner or marketer has to worry about. No one would want their email messages to look like spam. That is why your email content must look seamless and refined. Refrain from using symbols of financial units to trick readers that they can make money with your product. This gets usually blocked by spam filters. Emails that look non-sense with plenty of grammar and spelling errors are usually blocked as well. If possible, you can ask your subscribers to include your email address on their contact list. More importantly, your email must be useful and informative. These things will help your emails avoid the spam filters.

Email Marketing Tip #4: The Message. The email copy itself must be written in a way that will not make your subscribers think that you are just there to sell something. To avoid this, your mass email marketing messages must be written in newsletter form. This format tells subscribers what is going on with your company. It also provides an update on your newest line of products and any promotional events. An email newsletter form enables you to discuss the benefits of availing the product.

Email Marketing Tip #5: The unsubscription link. You must always have an unsubscription link in your email.If the user unsubscribes from your list, you must stop sending emails to that email address.

Email Marketing Tip #6: Email redundancy. Avoid sending same message multiple times to same email ID. Your Email Marketing Software should have reliable tracking to control redundant emails.

Email Marketing Tip #7:
Email Attachments. Many email clients will not allow attachments while receiving and may mark such email as SPAM or move to JUNK folders. You need to avoid attachments to reach your subscribers’ inbox. In case if you want to show some attachments to your subscribers’, upload on your website and send an URL to download the file.

Email Marketing Tip #8: Email Content. Try to reduce the email content in order to deliver fast and also to improve readers count. Make simple and clear text message with link to your site regarding the announcement. Email Marketing best practices is to avoid SPAM and reaching recipients’ inbox. Text emails are faster than HTML emails and may avoid many SPAM issue

Email Marketing Tip #9:
Avoid SPAM filtered words in your article to reach your audiences.

Some of the more commonly used phrases that ISPs and mail clients filter out include:

Act Now!
All New
All Natural
Avoid Bankruptcy
As Seen On…
Buy Direct
Casino
Cash
Consolidate Your Debt
Special Promotion
Easy Terms
Get Paid
Guarantee, Guaranteed
Great offer
Give it away, Giving it away
Join millions
Meet Singles
MLM
No cost, No fees Offer
One time
Online pharmacy
Online marketing
Order Now
Please Read
Don’t Delete
Save up to
Time limited
Unsecured debt or credit
Vacation
Viagra
Visit our web site
While Supplies last
Why pay more?
Winner
Work at home
You’ve been selected
Free!
50% off!
Click Here
Call now!
Subscribe
Earn $
Discount!
Eliminate Debt
Double your income
You’re a Winner!
Reverses Aging
“Hidden”
Multi level Marketing
Million Dollars
Opportunity
Compare
Removes
Collect
Amazing
Cash Bonus
Promise You
Credit
Loans
Satisfaction Guaranteed
Serious Cash
Search Engine Listings

Email Marketing Tip #10: Most of the emails should be delivered to your subscribers in the week days to get maximum benefits. However, personal user products like weight loss, health, beauty items, etc. and related emails must be delivered in the holidays to get more attention.

People will love to search these kind of products in the week ends at home, not at office.

Last edited by Jim Gillum; 11-28-2011 at 05:40 AM..

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Unread 12-12-2011, 02:20 PM   #2
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very nice tips that you are sharing but somewhere i feel that SMS marketing work more then this.

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Unread 12-16-2011, 08:25 PM   #3
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Hi i am new and thanks for sharing these tips...
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Unread 12-18-2011, 10:57 PM   #4
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Quote:
Originally Posted by jackie43 View Post
Hi i am new and thanks for sharing these tips...
Hi Jackie, it's nice of you to thank the members posting, but please add some value to the conversation along with your thanks message. You can send the poster a direct message thanking them if thats all you want to say.

Here are a couple of tips:

1. Get Permission
Email is one of the most powerful and yet one of the most dangerous mediums of communications
we have. Virtually everyone uses it and in business-to-business marketing everyone you want to reach has access to email. It's also very inexpensive and it can easily be built into existing marketing systems. But of all media, it is the one where it's most critical that you have explicit permission.

Without permission you not only risk losing customer goodwill and inviting CAN-SPAM penalties, you could end up blacklisted by ISPs that refuse all mail coming from your domain if spamming complaints have been lodged against you.

Permission is not difficult to get. Offer something of value--a coupon or promise of special discounts, a white paper or informational newsletter--in exchange for the customer agreeing to receive your messages and, often, to provide valuable personal information and preferences. Sign-up can be done on a Web site or on paper forms distributed at trade shows and conventions or by traditional mail, resellers, and affiliated organizations in a business network.

2. Build a Targeted Mailing List
The very best way to get permission is to have your best customers and your biggest fans ask their friends to sign up. It results in a self-screened database of prospects who are probably interested in your offering.

Thanks to <Removed link drop> for the nice tips.

Last edited by Jim Gillum; 12-19-2011 at 01:44 AM..

Jean-Pierre Khoueiri, ceo
EmailMarketing.NET
The Best Email Marketing Software on the Planet!
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Unread 12-19-2011, 02:25 PM   #5
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Great Tips there,
Thanks for sharing them

We have found that a lot of people who have no interest in the general email subject do not open or click through on any of the emails, simply delete or send to junk/spam.

It does seem as though subscribers within the local area do show more of an interest in the emails, as they open and view and even respond to them, this goes to show the importance of local area targeting in an email campaign, I think you would all agree with that.

Edit; The List of phrases and words that isp's usually block is a very helpful list, It's easy for the obvious scam emails to get caught that way, which is good but sometimes when legit emails get caught up it can be a tad annoying

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