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Unread 08-05-2010, 11:08 PM   #13
tr0910
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Default Having Master List Managed Offline

I agree with the need to manage the client relationship myself. Currently I outsource the process using Benchmark Email, and need advice about either keeping with an web based email service provider, or installing an inhouse email software system. One issue is cost. You can spend a lot of money on the transaction based email service providers however I have other issues as well.

My List is permission based and presently is being managed offline in an MS Access Database. This way I can segment the list any way I want to. Most services that I have looked at require you to upload a list to their servers before you can do an email send. Then, they may require you to go through a lengthy list approval process. This gets slow and frustrating adding unnecessary road blocks in the way.

Are you aware of any that will pull the list from my local hard drive?

Quote:
Originally Posted by WebMedia View Post
All in all, the benefits outweigh the costs. The top 15 email marketing providers have been compared in a survey this year:-
Email Marketing Services Review 2010 - TopTenREVIEWS
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