Thanks Jenny, thats what i thought.
You need the traffic, conversion (offer / freebie) and follow-up for it to work. I guess it all comes back to getting people to your site and providing something interesting enough to get them to take action and join your list.
Sometimes i'm drawn between selling a low-priced item up-front like an ebook to get a buyers list, or giving some great content away for getting on a list - one way you have a buyers list the other you have just some people who wanted a freebie.
I've heard of traffic exchange sites like trafficswarm but i'll check out the one in your signature - i've noticed you have listed 3 keywords with the same site, it might not be a great idea as it could be seen as link spamming by the big G although i could be wrong.
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